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Post by arfanho7 on Feb 22, 2024 5:30:15 GMT -5
At the same time Gross was able to view the ratings—from one to five stars—that sponsors had given to different designs throughout each round of the tournament. By understanding how participants changed their designs in response to feedback Gross had a better understanding of the incentives driving their creative choices and what spurred them to try out new ideas. “Think of them as having a choice between three options ” says Gross. “They can try something incrementally different by making a minor modification they can try something radically different by making a fundamental departure or they can stop investing America Cell Phone Number List stop trying to improve their product.” Analyzing data from tournaments on the website Gross found that designers with high positive feedback scores were more apt to follow the first course discarding creativity in favor of playing it safe by sticking with the design that was highly rated. Why mess with success “Once they get their first five star review they generally make a full transition from experimenting to tweaking ” Gross says. “The similarity to their previous work basically goes from to .” T gets interesting however is when a participant faced competition from other top rated designs. Going up against just one other five star designer shook off the participant’s complacency by about half Gross says spurring him or her to once again experiment with substantively different ideas rather than producing incremental variations. “It’s more like a ” he says.
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